30 Years. Countless Brands. One Focus.

I’ve spent decades designing brand identities that are smart, simple, and built to last.

Hi, I'm Phil.

I help businesses become brands people actually remember — with visual identities that are clear, confident, and built to last. Over the past 30 years, I’ve worked with companies of all sizes, crafting design systems that don’t just look good — they work. Because to me, good design isn’t just about beauty or polish. It’s about finding the right solution: smart, strategic, and stunning in all the right ways. Whether you’re launching something new or rethinking where you’ve been, I’ll help you shape a brand that feels right, looks sharp, and does its job brilliantly.

Work With Me

Good Design is Good Business.

Good design pulls its weight — and then some. It’s not just pretty. It’s precise. It fits your business like a glove, hits your audience where it matters, and leaves a mark they don’t forget. It builds trust. Sparks loyalty. Opens wallets. Because the right brand doesn’t just show up — it shows off.

Clients

just a few of the great brands we've had the pleasure to partner with.

More Than Just a Logo. (Way More.)

I help companies:

Clarify who they are

Look sharp and consistent

Build Trust from the first glance

Stand out in crowded markets

Launch (or relaunch)
with confidence

Whether you’re just starting or overdue for a serious refresh, I’ll make sure your brand doesn’t just look good—it works.


Address


Salt Lake City, UT, US

About me

I create bold, strategic brand identities that help businesses stand out and scale up. With 30 years of experience, I design brands that connect, convert, and leave a lasting impression.

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